Remember last Thursday, when a single slip of fabric covered up the whole internet? Here’s a few stats about exactly how much and how quickly that dress blew up.
73 million: Total number of pageviews on the original dress post by swiked.
140,000: Approximate number of pageviews per minute between 10:30 p.m. and 11:30 p.m. on Thursday.
483,000: Number of notes on the original post by the end of Friday night.
31: Total number of articles that BuzzFeed has published about the dress, to date.
5,000+: Number of fan mails and asks swiked had received by the end of Friday night.
“Suuuuuper low”: Level of standards that swiked ultra-charmingly advises her new followers to have.
GIF via constable-frozen








